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HOW TO IDENTIFY SOCIAL MEDIA CHANNELS BASED ON YOUR BUSINESS?

Social Media Marketing is mainly used to reach your business to the right audience. By using the social media platforms like Facebook, Twitter, YouTube, Instagram & LinkedIn you can create brand awareness, gain more traffic, generate leads, increase site visits and get engagements for your business.
Social media may provide different social actions radically for sites. For example, Twitter is one of the top social media where people can share their updates and short messages. Facebook on the other hand is a well-developed social site where it allows people to share updates, photos, chats and includes various activities.
When marketers choose which social media channel to be implemented for the marketing plan, they should analyse the reach & traffic metrics based on the product and services. There are 2+ billion active social media users worldwide and this number is said to be projected to grow at 25% year over year.
Social media helps to get your content in front of right people and spread your business around the world. It was created to deliver a different type of experience for audience. There are numerous social media platforms having more number of users for instance,
  • Facebook - 2 billion
  • YouTube – 1 billion
  • LinkedIn - 500 million
  • Instagram – 400 million
  • Twitter – 320 million
  • Pinterest -100 million & More
Identify the platform that your persona is active on. The best way to reach on right social platform will be, by conducting active surveys. Conduct industry research, run an experiment, publish consistently and monitor keywords.

WHAT WE CAN DO FOR YOU?

At digital Branding, we help you in establishing brands & increase the sales using digital, social and offline sphere. The systematic & unique approach of our professionals in generating qualified leads through various mediums will help your sales team to close the deal easily.
In the pre-sales process, we do a Market Research & Competitive Analysis for your products & services to know how to position it. Creating the clear business model will help us find the perfect target group & to identify the right channel in which the collaterals have to be published. This step by step process is done in order to spend the marketing budget to the right audience. The cost spent by you will be utilized cautiously and will not be wasted at any point of time.
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